Media Training

Bespoke Media Training

Led by the UK’s leading Journalist Media Trainers

The best way to prepare for going into a studio interview for real is to have that experience in a ‘safe’ environment first. Bespoke Studio Media Training takes place in a professional, central London studio and delegates are grilled on radio and on camera and coached by the UK’s leading journalist media trainers.
 

For clients who don’t require a studio, training can take place either at PA Media’s headquarters in Paddington, London or at their own offices. In both cases, we use our mobile studio set-up (comprising radio and TV equipment, as needed) to ensure a realistic and effective training session.

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Course overview

Delegates are put through two practical mock interviews on a panel and select committee which are recorded and played back for individual critique. Theory covered includes:
  • How to work effectively with journalists

  • How to handle tricky questions

  • How to prepare for interviews

  • Real life case studies

  • Crafting key messages

  • Voice and body language tips

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What are my options?

Courses are taught 1-2-1 or in groups of up to six delegates in either of the following courses:

 

  • Full Training – beginner to advanced
  • Refresher Media Training – ‘top up’ skills
  • Crisis Media Training – beginner to advanced
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Why clients choose our courses

Top training by leading journalists
Leading institutions choose Media Training for our exceptionally high-quality courses and expertise of our specialist journalist media trainers. We work with FTSE 100 companies, banks, law firms, government, charities and many other sectors. Put simply, our bespoke courses have a reputation for instilling confidence, sharpening messaging and transforming performance.
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We’re at the heart of the media
PA Media are the national news agency for the UK and Ireland, with a client list which includes all major newspaper, TV and radio groups. This means we know what works and what doesn’t in interviews, so we are best placed to help clients better communicate their core message.
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What’s included for delegates?

  • Training with the UK’s leading journalist media trainers
  • Delegate course pack
  • A digital recording for each delegate of their interviews, shared afterwards via email
  • One master copy of all recordings for the communications team
  • One free place for a member of the communications team to observe and support messaging
  • Lunch provided for full-day courses
  • Post-training evaluation report for each delegate, shared afterwards via email
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Who is Bespoke Media Training for?

Our Bespoke Media Training is suitable for spokespeople, senior executives, CEO’s or anyone representing on behalf of their organisation and needs to prepare for a media interview.

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Get in touch

If you are interested in finding out more, please get in touch and we’ll be able to provide a proposal based on your exact learning requirements.
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