We scheduled a series of calls in the lead-up to the shoot day with the client. From a photographic perspective, we wanted to make sure the shot list was clear. We made sure that the shots for editorial purposes were not going to be overly branded and would include the ‘what, where, why, and when’ in each picture. We also went through the shot list for the client’s internal use which would include more branding and made sure that any photographic requirements from Gabrielle’s team were made clear, such as specific angles, etc. We suggested getting a portrait of Gabrielle away from the stage, which had branding, and having the Waterloo Station clock in the background to show where she was.