2020 held much promise for the world of sport with Euro 2020 and the Tokyo 2020 Olympic Games seen as two standout events that would be enjoyed globally by sporting fans, both at home and in stadia.

The pandemic of course put stop to that, and we saw a wide cancellation of live sport and it was only in May when the Bundesliga showed us how sport could return albeit in a new, more safeguarded way.

Cats Protection has enjoyed a real boost in the coverage and reach of its stories since working with PA Media and is a shining example of how working with us can really help a brand or business.

The charity uses both Mediapoint – our unrivalled news-monitoring solution – and Press Release Distribution to help get its news out to media organisations and journalists.

PA editor-in-chief Pete Clifton and myself were recently panellists on a couple of webinars to showcase our services for PR and communications professionals, but I feel there’s a real power in actually seeing how they really work for a customer – and to give you an idea of how they could work for you.

In previous product updates I’ve mentioned our ongoing work to provide additional content streams within Mediapoint and I am pleased to announce that this month we’ve launched two new partners on the platform.

Let me introduce you to our latest, trusted and verified business intelligence streams now available within Mediapoint:

DPA – European and international news

The perfect complement to our standard coverage, the European and international news package brings together a comprehensive feed of the world’s top stories.

Powered by DPA it provides clear and objective articles plus real-time news alerts bespoke to you – the ideal add-on if you are looking to extend your news-monitoring to a global level.