Cats Protection has enjoyed a real boost in the coverage and reach of its stories since working with PA Media and is a shining example of how working with us can really help a brand or business.
The charity uses both Mediapoint – our unrivalled news-monitoring solution – and Press Release Distribution to help get its news out to media organisations and journalists.
PA editor-in-chief Pete Clifton and myself were recently panellists on a couple of webinars to showcase our services for PR and communications professionals, but I feel there’s a real power in actually seeing how they really work for a customer – and to give you an idea of how they could work for you.
In previous product updates I’ve mentioned our ongoing work to provide additional content streams within Mediapoint and I am pleased to announce that this month we’ve launched two new partners on the platform.
Let me introduce you to our latest, trusted and verified business intelligence streams now available within Mediapoint:
DPA – European and international news
The perfect complement to our standard coverage, the European and international news package brings together a comprehensive feed of the world’s top stories.
Powered by DPA it provides clear and objective articles plus real-time news alerts bespoke to you – the ideal add-on if you are looking to extend your news-monitoring to a global level.
Had enough of bad news?
Even before the coronavirus pandemic hit, any journalist would tell you that one of the most common bits of feedback they’d receive from the public is “there’s just too much bad news all the time”.
During these times of global coronavirus pandemic, our lives have been put on hold. Business has halted, many people face financial and health difficulty, public relations and event activities have paused. This is most certainly not a bandwagon that any of us want to be on. And yet, many companies have stepped up to the plate and through their corporate and social responsibility, have mobilised what they can to give back to the community and frontline workers. I’d like to share some of those nimble PR activations we have worked during the last seven months.
With sports data such an essential component of modern-day sports coverage, and there so much complexity and detail around its collection and delivery – Sports Data Service Manager for PA Media, Colin Armitage answered some of the most common questions asked about our sports data capabilities.
