The third event in the PA Meets series developed by PA Media and the PRCA to bring news and PR closer together took place on the 20th April – its focus was “What’s next in media disruption?”
Our sector leading panel included Will Moy, Chief Executive of the UK’s independent fact checking organisation, Full Fact; Sarah Brown, Head of News Partnerships for Northern Europe at social media platform Facebook; and PA Media’s Managing Director, Polly Curtis.
PA Media’s Bridgid Nzekwu hosted the fascinating and thought-provoking discussion about how to make a story cut through the noise and land successfully, as well as a look ahead to how emerging technologies could shape the future of media disruption.
It’s now just over a week since we hosted our first event in the new PA Meets series, “How to build your network of journalists” and we couldn’t be happier with the reaction we’ve received from attendees.
In association with leading PR body, the PRCA, PA Meets is a series of events which gives PR and comms professionals at all career levels the chance to hear from, and engage with, a range of leading figures in news and PR.
Our first event featured excellent speakers from Sky News, TfL and PA Media, and delved deep into the challenges facing PRs when establishing strong connections with the media. It also covered valuable tips and advice on selling in stories, producing effective press releases and getting stories out amidst the challenging backdrop of what has been one of the biggest newsworthy stories of the last year – the pandemic.
Ahead of the new F1 season, Formula One correspondent for PA Media, Philip Duncan shares his experience of reporting on the most recent season amidst the backdrop of the pandemic. Be it bubbles, quarantines and regular testing – last season was a complete new experience for Philip and these health and safety practises will continue for this coming season.
File photo dated 15-11-2020 of Mercedes AMG F1’s Lewis Hamilton (GBR) celebrates on the podium after winning the Turkish Grand Prix to secure his seventh world championship.
We are delighted to announce that PA video content will now be showcased on our next generation wire platform, Create.
We’ve been looking forward to upgrading the Create platform for many months and the change means that PA customers can now instantly access video content linked to relevant stories.
In his latest blog post, PA Media’s Chief Sports Reporter Jamie Gardner talks about how, despite audience taste for sport content changing over the years, there still remains a great need for credible sports reporting that can cut through the noise of an increasingly saturated market of sport platforms and publishers.