Introducing the monthly round-up of our ESG Monthly Newsletter: ESG Perspectives by Mediapoint. In our July articles we explore important topics including practical strategies to reduce single-use plastic in the workplace and we look at the benefits of going electric with your company car. Additionally, we delve into creating meaningful employee volunteering programs that benefit both employees and the charitable organisations they support and lastly, we look at the environmental impact of business travel for UK firms.
Trailers play an important role in the content discovery experience for consumers. Two to three minutes of impeccably edited footage are an evergreen advertisement for film and TV content and steadily build anticipation and online chatter as part of a pre-release marketing strategy.
The release of a new trailer has become an event in itself, spawning reactions on video sharing websites and social media platforms as fans clamour for tasty titbits about their next film or TV obsession.
In the week when the tidal wave of pink-saturated hype surrounding Barbie finally crested, we look at the 10 most viewed film trailers in the first 24 hours of release online (stats taken from imdb.com) and the platforms where you can currently watch these films or TV shows in the UK and Ireland. Are there any surprises in the list below or perhaps a film or TV show you’re surprised is missing from the rundown?
Our expertise lies in delivering outstanding visual content for PR, brand and advertising campaigns, high-profile events, live performances, product launches, social media, and more.
In our very first staff spotlight, we are pleased to introduce Holly Barret, our Account Executive, who brings her sales and account management expertise to the table and finds great satisfaction in the autonomy of her role.
Pivotal to the success and smooth running of broadcast news platform, Globelynx, is the facilitation of requests and activity between its database of experts and broadcasters.
Many things take place behind the scenes, such as sending out the news agenda to its experts and sourcing quotes from them to then send to broadcasters, and handling requests as they come in, whilst managing the various technical elements of a live interview and collating and distributing content to the newswire.
Playing an important role in this is Senior Producer for Globelynx, Ian Sheridan.
Ian speaks about his journey from
Ian talks more about his role at Globelynx, including his career journey from the Caribbean island country of St. Vincent and the Grenadines, to the hustle and bustle of London where he finds himself regularly in the thick of it in PA Media’s newsroom.