In this latest blog post, Holly Cowell, TV Metadata Manager at PA TV Metadata provides insight into the world behind your favorite TV shows and your everyday TV viewing, where every detail matters. In this spotlight on what Holly’s team of Metadata Editors do, she explains the intricate process of creating and managing TV metadata, including the tools and technologies used to deliver TV content for the range of digital and print customers her team serve.
With another season of football now here Chief Football Writer at PA Media, Simon Peach, provides a poised preview of what lies ahead. Simon offers insights into what he thinks could be the big stories that dominate the English Premier League, the continued ascension of women’s football, the impact of the Saudi Arabian league and more.
It should come as no surprise that more and more people are turning to social media when it comes to finding their news.
Research by Ofcom found that while 70% of adults consume news through broadcast TV, social media is quickly catching up: with just under half (47%) of UK adults using social media as a news source nowadays.
TikTok is the platform that has shown the steepest increase in use for news: with the 2023 Ofcom report finding that 10% of UK adults use this platform for news discovery, up from 1% in 2020.
To discover what this means for news stories and journalists, PA Media’s Analytics and Insights team worked alongside Hydrogen’s Research and Insights team to see how the top most viewed news stories and categories on PA Explore compared to the most viewed news stories on TikTok.
It has been four years since Boris Johnson pledged “to fix the crisis in social care once and for all”. However, as has been so often the case, social care reform has remained elusive. In this article, Jonathan Bunn looks at why the promise to fix this remains out of reach.
In this month’s staff spotlight, we are pleased to introduce Mala Sehgal-Chapman, Senior Sales Executive at PA Mediapoint. Mala shares her career journey thus far, highlighting her experiences and achievements.